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DESIGN FOR PRINT |
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Project: Risk Management Brochure | ||
| Matrix Risk Management | |||
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| Background: Bancourt Construction contacted APC to design a brochure for their new Health and Safety division Matrix Risk Management. Their current designers were struggling to come up with a design concept that could inspire the client. The images of American construction workers in yellow hard hats and mirror shades were not quite working. At our initial meeting we came up with the idea of the banana skin which would convey the element of risk and an accident waiting to happen. We cracked the design of the brochure within a few days to a point were the client was 100% happy. A web site soon followed http://www.matrixriskmanagement .com. With the success of this brochure APC have also won the business for producing the collateral for a new development of houses and office suites in Godalming which is being done by Bancourt Construction. | |
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